Celebrate Negroni Week and support a local charity
Considered one of the world’s most popular cocktails, the classic Negroni recipe is said to have been invented in 1919 at Caffè Casoni in Florence, Italy, when Count Camillo Negroni asked for an adapted version of the Americano, replacing soda water with gin.
Since 2013, Negroni Week has been declared as an annual celebration of the classic Negroni drink, presented by Imbibe Magazine and Campari, to raise money for various charities around the world. To date, participating Negroni Week venues have collectively raised nearly $3 million.
Negroni Week in 2020 will run from 14-20 September. In Australia, this year’s designated charity that Negroni Week will support is Help Out Hospo – a charity created to regularly assist Australia’s hospitality industry and its workers. The support will enable the charity to help even more hospitality workers and businesses heavily affected by the global Covid-19 pandemic.
As many bars are currently closed around the world due to restrictions, Negroni lovers are encouraged to make their own Negronis at home and head to the Negroni Week website to make a donation if they are unable to enjoy one at an open venue. See the classic Negroni recipe below.
In Australia, three Ovolo Hotels will recognise Negroni Week throughout its bars at Alibi Bar & Kitchen (Sydney), Monster Kitchen & Bar (Canberra) and ZA ZA TA Bar & Kitchen (Brisbane). The hotel group has created an ‘Up in Smoke’ Negroni menu, serving six specialty Negroni drinks for AUD$18 each.
Ovolo Hotels will donate $1 from every ‘Up in Smoke’ Negroni purchased during Negroni Week to Help Out Hospo.
1 OZ. Gin
1 OZ. Campari
1 OZ. Sweet vermouth
Mixing glass, barspoon, strainer
Cocktail or double rocks
Stir ingredients in a mixing glass with ice, strain into a chilled cocktail glass (or ice-filled double rocks glass) and garnish.
Opening image: Persimmon Negroni from Za Za Ta Brisbane. Image: Ovolo Hotels.